Microadvisory is sophisticated advice in small, useful portions!
A microadvisory project usually consists of 30-90 minutes face-to-face video consultation plus short preparation and debriefing (e.g. short report, recommendations for action, to-dos, etc.) in one pre-defined package price. In this way, you get what used to be on-site consulting workshops in cost- and time-efficient online sessions, including relevant additional services, and each by the expert you have chosen for exactly this topic.
Video advice made individual knowledge more accessible then ever
You can't search for individual solutions on the internet, you need individual advice for that. Microadvisory (or micro-advisory, micro-advice, focus-advisory, digital consulting) is a process in which holistic business development is broken down into small steps in order to solve one challenge at a time, using one's own resources. From financial optimization to tax and legal issues to strategic alignment and digitalization, each step is supported with micro advice or focus advice from an expert in the respective required area. The aim is to enable small and medium-sized enterprises (SMEs) to develop their business holistically and independently. In addition, the simple and efficient access to expertise also creates the opportunity to obtain multiple opinions on a topic or to expand the existing network of professionals to further experts.
Corporate strategy management as source of inspiration
This process is based on strategy consulting and organizational development as it is practiced in larger companies and usually accompanied by external strategy consulting firms. For each specific problem, workshops and teams of experts are put together. This effort is usually not affordable for small and medium-sized enterprises (SMEs), but it also does not lead to the desired results, because the management cannot simply sit in workshops for days all the time, which is why microadvisory is available in digestible bites.
By dividing the process into small portions and digital agenda-setting, the process is possible for each company at its own pace, and a new quality of expert advice becomes affordable.
Microadvisory makes sophisticated advice accessible
Another source of inspiration for microadvisory is microfinance (or microcredit, microloans), where small start-up loans enable individuals to build a business. At Sophia, we believe that you should not only be able to start your own business, but also have all the opportunities and solutions at hand to be successful in the long run and to develop your full potential. Of course, it is always up to the entrepreneur to decide what to do with external advice and new alternatives, but access to specialized solutions has never been easier.
Digital advice knows no boundaries
Digital business advisory is the foundation for goal-oriented, efficient consulting of businesses without borders. Since microadvisory was developed during the pandemic where video consulting became the new normal, and along with it the processing was implemented fully digitally, international know-how can now be accessed from anywhere in the world. Fully digital consulting also makes it possible to work more independently from wherever one wants.
Macroeconomic impact
Since the majority of the economy is made up of small and medium-sized enterprises, the goal of microadvisory - from a macroeconomic perspective - is to encourage many small companies to take small development steps so that the national economy as a whole can benefit and economic growth is more strongly supported by the middle class. If economic growth is driven more by the breadth of entrepreneurship, rather than large-scale industry, the overall prosperity of society will be positively impacted.
Background
The term microadvisory was first used by hallosophia.com during the mentoring program following the European Commission's #EUvsVirus Hackathon in April 2020. In general, the democratization of sophisticated advice and thus more complex concepts and solutions for smaller companies is seen as a socially desirable goal, therefore the team of hallosophia.com has also been supported by countless international organizations, universities and consulting firms in sharpening and developing the idea. We would like to take this opportunity to thank them for their support and hope to continue to develop our services so that we can inspire more and more entrepreneurs to work on their business success and job creation.
A microadvisory project usually consists of 30-90 minutes face-to-face video consultation plus short preparation and debriefing (e.g. short report, recommendations for action, to-dos, etc.) in one pre-defined package price. In this way, you get what used to be on-site consulting workshops in cost- and time-efficient online sessions, including relevant additional services, and each by the expert you have chosen for exactly this topic.
Video advice made individual knowledge more accessible then ever
You can't search for individual solutions on the internet, you need individual advice for that. Microadvisory (or micro-advisory, micro-advice, focus-advisory, digital consulting) is a process in which holistic business development is broken down into small steps in order to solve one challenge at a time, using one's own resources. From financial optimization to tax and legal issues to strategic alignment and digitalization, each step is supported with micro advice or focus advice from an expert in the respective required area. The aim is to enable small and medium-sized enterprises (SMEs) to develop their business holistically and independently. In addition, the simple and efficient access to expertise also creates the opportunity to obtain multiple opinions on a topic or to expand the existing network of professionals to further experts.
Corporate strategy management as source of inspiration
This process is based on strategy consulting and organizational development as it is practiced in larger companies and usually accompanied by external strategy consulting firms. For each specific problem, workshops and teams of experts are put together. This effort is usually not affordable for small and medium-sized enterprises (SMEs), but it also does not lead to the desired results, because the management cannot simply sit in workshops for days all the time, which is why microadvisory is available in digestible bites.
By dividing the process into small portions and digital agenda-setting, the process is possible for each company at its own pace, and a new quality of expert advice becomes affordable.
Microadvisory makes sophisticated advice accessible
Another source of inspiration for microadvisory is microfinance (or microcredit, microloans), where small start-up loans enable individuals to build a business. At Sophia, we believe that you should not only be able to start your own business, but also have all the opportunities and solutions at hand to be successful in the long run and to develop your full potential. Of course, it is always up to the entrepreneur to decide what to do with external advice and new alternatives, but access to specialized solutions has never been easier.
Digital advice knows no boundaries
Digital business advisory is the foundation for goal-oriented, efficient consulting of businesses without borders. Since microadvisory was developed during the pandemic where video consulting became the new normal, and along with it the processing was implemented fully digitally, international know-how can now be accessed from anywhere in the world. Fully digital consulting also makes it possible to work more independently from wherever one wants.
Macroeconomic impact
Since the majority of the economy is made up of small and medium-sized enterprises, the goal of microadvisory - from a macroeconomic perspective - is to encourage many small companies to take small development steps so that the national economy as a whole can benefit and economic growth is more strongly supported by the middle class. If economic growth is driven more by the breadth of entrepreneurship, rather than large-scale industry, the overall prosperity of society will be positively impacted.
Background
The term microadvisory was first used by hallosophia.com during the mentoring program following the European Commission's #EUvsVirus Hackathon in April 2020. In general, the democratization of sophisticated advice and thus more complex concepts and solutions for smaller companies is seen as a socially desirable goal, therefore the team of hallosophia.com has also been supported by countless international organizations, universities and consulting firms in sharpening and developing the idea. We would like to take this opportunity to thank them for their support and hope to continue to develop our services so that we can inspire more and more entrepreneurs to work on their business success and job creation.